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Intuit INC. Acquired Pioneer Email Marketing Company Mailchimp for US$12 Billion
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Intuit INC. Acquired Pioneer Email Marketing Company Mailchimp for US$12 Billion

TurboTax maker Intuit Inc has acquired Mailchimp, an email marketing company, for US$12 billion in a cash-and-stock deal. Over a year ago, the two pioneers began discussing forming a partnership, which later evolved into talks about an acquisition. The acquisition of Atlanta-based Mailchimp, which runs a marketing platform for small and mid-market firms, makes it...

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