Super App Lazada is Here to Save the Day

Super App Lazada is Here to Save the Day

The one-stop virtual shopping e-commerce platform Lazada is leveling up. With top competitors such as Shopee, ZALORA, eBay, and iPrice, surely Lazada has to step up a notch to be at the top. With its vast and diverse shopping varieties, this e-commerce platform has introduced its latest ride hailing service – ComfortDelGro available in Lazada Singapore.

This comes after ComfortDelGro has added 25 private-hire cars to its ride-hailing service in January as part of a month-long trial, competing against big giants such as Grab and Gojek. While going cashless is only the payment method, passengers who use the app may either select a taxi or go for a ride in one of the private-hire vehicles. 

With Lazada heading towards becoming a super app with various offers for services under one-go. From becoming an online shopping mall to browse and window shop, to including ride hailing service. Apart from users selling items, Lazada also came in terms with various brands to place their very own products in the platform such as Tefal, L’Occitane, Razer and many more.

Lazada, operated by Alibaba Group offers trading, logistics, and payment services in 6 countries in Asia: Malaysia, Singapore, Indonesia, Vietnam, Thailand, and the Philippines. Lazada’s big aim is to garner 300 million clients by 2030. Covid-19 being one of the main reasons consumers have shifted towards e-commerce, spiked in profit growth of up to 120% year-on-year (YoY). And 87.69% of top users from Malaysia scrolled through Lazada with an average of 6 minutes.

Top Lazada users from various Countries

With most teenagers and adults adapting the use of technology, e-commerce platforms are here to stay and it will be staying for a long time because it has been entrenched in the daily lifestyle of everyone’s new norm. From the looks of it, Lazada is steadily growing to compete with huge platforms and brands, with the introduction of ComfortDelGro’s ride-hailing services onto the platform, users should look forward its availability in other countries. Lazada will continue to upgrade user’s shopping experience, establishing itself as the industry standard for quality and service, as well as pushing the boundaries of technology and innovation as a catalyst for e-commerce growth in Malaysia and the world.

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